MTV Activate

CONCEPT

We created a package design for a the MTV tv-show, MTV Activate. The show is about young people worldwide, facing the difficulty of growing up. How they deal with problems and share knowledge to each other to become stronger. The chosen treatment uses the metaphor of kites to visualize rising out of problems together. The package is created for a pilot and contains a 7 sec. bumper, logo design and lower thirds. My part consisted out of modeling, texturing and animating the kites with dynamics and deformers.

STILLS FROM THE PROJECT:

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